In the heart of New York City, where born-and-raised locals and ambitious transplants alike chase excellence, Extra Nyce was born from a story of transformation and the magnetic spirit that makes this city extraordinary.

Our Story

Like many drawn to NYC's endless possibilities, our founder Mike's journey is one of resilience. A near-fatal car accident in his teens left both physical and mental scars that seemed insurmountable. But just as NYC never backs down from a challenge, neither did he. Through rebuilding his strength – both physical and mental – he discovered the profound impact of focused, quality fitness on every aspect of life.

The NYC Connection

There's something magnetic about New York City. Whether you were born on these streets or drawn here by its energy, you understand: this is where excellence lives. It's where lifelong New Yorkers and passionate transplants come together, pushing each other to reach higher and dream bigger. This city, with its unstoppable drive and unmatched standards, became the perfect inspiration for Extra Nyce.

Like the diverse mix of professionals who call these streets home – from Wall Street veterans to Broadway stars, native New Yorkers to international dreamers – we believe in not just meeting expectations, but shattering them.

Our Mission

In a city where the best come to excel, we saw fitness becoming unnecessarily complicated. Extra Nyce strips away the confusion to deliver beyond what you expect: • Uncompromising premium quality • Straightforward, effective solutions • A community that drives success • The foundation for your next achievement

What Sets Us Apart

In the city that attracts the world's best, we push beyond standards: • Third-party tested supplements that exceed NYC's high expectations • No-BS training programs designed for ambitious professionals • Clear, actionable guidance that respects your time • A community that embodies NYC's diverse spirit and drive

The Extra Nyce Promise

Whether you're a Brooklyn-born entrepreneur or a Midwest transplant chasing Manhattan dreams, we provide the exceptional quality and clarity you need to: • Build lasting strength • Enhance mental resilience • Chase bigger goals • Live a life worth celebrating

Join Our Community

Like New York City itself, Extra Nyce is for everyone who understands that greatness knows no boundaries. Whether you were born on these blocks or drawn here by the city's endless possibilities, we're here to help you excel beyond your expectations.

Because in a city that attracts the world's best, we're here to help you become even better.